Campaign 2000 Highly Rated
Introduction and Summary Even with an uncertain conclusion, Campaign 2000 gets better grades from the public than most recent presidential contests. Fully 83% of voters say they learned enough from the campaign to make an informed choice — a larger percentage than expressed that view in surveys conducted in the days following the three previous […]
Bush Gains on Personal Qualities
Introduction and Summary With less than a week to go before the presidential election, George W. Bush’s advantage with the voters on personal qualities is now trumping Al Gore’s edge on the issues. A steadily growing plurality has come to see the GOP candidate as more likable, more honest, more able to get things done, […]
Voter Opinions Stalled
Introduction and Summary With two weeks to go until Election Day, voters still can’t choose between Al Gore and George W. Bush. The perceived strengths and weaknesses of both candidates continue to drive voter indecision. People have a better opinion of the Texas governor personally than they had in September, prior to the debates. At […]
Presidential Debate Clouds Voters’ Choice
Introduction and Summary Al Gore’s personality may be costing him votes. Although a plurality of voters believe he won the first presidential debate, he has lost his small September lead over George W. Bush. As the race has narrowed, an increasing number of voters who oppose the vice president say they dislike his personality. On […]
Voters Unmoved By Media Characterizations of Bush and Gore
Introduction and Summary American voters, who continue to divide their support equally between Al Gore and George W. Bush, have not been strongly influenced by the way the American news media have covered the personal character of the presidential candidates. As the conventions approach there is ample opportunity for the campaigns to make powerful appeals […]
Voter Turnout May Slip Again
Introduction and Summary Americans are more satisfied with their choice of presidential candidates this year than in 1996 and 1992, and they are, if anything, less critical of the way the campaigns are being conducted and covered by the news media than they were at comparable points in those elections. Yet voters are more disengaged […]
Bush Pays Price for Primary Victory
Introduction and Summary The presidential primary season may prove to be a decisive factor in Campaign 2000, not only for who won, but for the way the winners emerged from the process in the eyes of the voters. Al Gore was clearly helped, and George W. Bush was just as clearly hurt. The vice president […]
McCain Appeals To Pivotal Older Voters and Independents
Introduction and Summary The outcome of the New Hampshire primary has changed candidate support patterns that last year seemed all but cast in stone. Al Gore has drawn into a statistical dead-heat with George W. Bush in a general-election ballot test, largely because core Democrats are rallying behind the vice president. At the same time, […]
Bush Faces Stature Gap, Bradley a Gender Gap
Notes from the New Hampshire Exit Polls
