PublicationsSeptember 3, 2015

The Whys and Hows of Generations Research

At the center of the Pew Research Center’s mission is a commitment to measuring public attitudes on key issues and documenting differences in attitudes between demographic and political groups. An individual’s age is one of the most common predictors of differences in attitudes and behaviors. On issues ranging from foreign affairs to social policy, age […]

PublicationsSeptember 3, 2015

Most Millennials Resist the ‘Millennial’ Label

Survey Report Millennials will soon become the nation’s largest living generation. They already have surpassed Generation X to make up the largest share of the U.S. workforce. Despite the size and influence of the Millennial generation, however, most of those in this age cohort do not identify with the term “Millennial.” Just 40% of adults […]