Dec. 3, 2007

Democratic Primary Preview: Iowa, New Hampshire, South Carolina

Summary of Findings Democrats enter the presidential primary campaign upbeat about their candidates and united in their views on major issues. Sen. Hillary Clinton is the clear frontrunner in New Hampshire and South Carolina, where she holds 19-point and 14-point leads, respectively. However in Iowa she is in a statistical tie with Barack Obama. Clinton […]

Nov. 19, 2007

The View from the Other Side

Even though nearly all voters with a partisan leaning intend to vote in their own party’s primaries or caucuses, many do have opinions about the candidates running in the other party’s contests. Hillary Clinton’s unpopularity among Republicans is abundantly clear. Just 11% of Republican voters say they would like to see Clinton win the Democratic […]

Oct. 31, 2007

A Year Ahead, Republicans Face Tough Political Terrain

Introduction and Summary A year before the 2008 presidential election, most major national opinion trends decidedly favor the Democrats. Discontent with the state of the nation is markedly greater than it was four years ago. President Bush’s approval rating has fallen from 50% to 30% over this period. And the Democrats’ advantage over the Republicans […]

Oct. 23, 2007

Modest Interest in 2008 Campaign News

Summary of Findings The 2008 presidential campaign began much earlier than usual, but public interest in the campaign is at most only modestly higher than in previous campaigns. While Democrats are following the campaign more closely than at the same stage in previous primary contests, Republicans are no more engaged than in the past, resulting […]

Sep. 20, 2007

Clinton Seen as ’Tough’ and ’Smart’ — Giuliani as ’Energetic’

Summary of Findings The public is no more engaged by the presidential campaign than it was in the spring, and the candidates’ images remain somewhat blurry. But the personal strengths of several leading candidates are beginning to come into focus for voters. Views of Hillary Clinton are more sharply drawn than those of other leading […]

Sep. 20, 2007

The Oprah Factor and Campaign 2008

Summary of Findings Hillary Clinton continues to lead Barack Obama by a wide margin in the race for the Democratic presidential nomination. But Obama has something Clinton doesn’t have — the support of Oprah Winfrey. Winfrey endorsed Obama in May of this year and recently held a fundraiser for him at her Malibu, Calif. home. […]

Sep. 6, 2007

Clinton and Giuliani Seen as Not Highly Religious; Romney’s Religion Raises Concerns

Summary of Findings So far religion is not proving to be a clear-cut positive in the 2008 presidential campaign. The candidates viewed by voters as the least religious among the leading contenders are the current frontrunners for the Democratic and Republican nominations — Hillary Clinton and Rudy Giuliani, respectively. On the other hand, the candidate […]

Aug. 30, 2007

Black Enthusiasm for Clinton and Obama Leaves Little Room for Edwards

The exceptionally strong support for both Hillary Clinton and Barack Obama among black voters (and, for Clinton, among liberal Democratic and lower-income white voters as well), may help explain the relatively limited appeal of presidential hopeful John Edwards, whose populist platform has not translated so far into support from these key segments of the Democratic […]

Aug. 23, 2007

Clinton and Giuliani’s Contrasting Images

Summary of Findings Sen. Hillary Clinton is by far the most popular presidential candidate among her own party’s voters, but has among the lowest overall favorable ratings of the leading candidates. In sharp contrast, the front-running Republican candidate, Rudy Giuliani, evokes relatively modest enthusiasm from the GOP base, but is as broadly popular with all […]

Aug. 15, 2007

Presidential Campaign Isn’t Making a Good First Impression

The final votes won’t be counted for another 15 months, but the 2008 presidential campaign already seems to be wearing out its welcome with many Americans. When asked to sum up their impression of the early-blooming campaign in a word, a majority of the public has a negative assessment, while just one-in-five has a kind […]

Aug. 2, 2007

A Summer of Discontent with Washington

Summary of Findings As official Washington winds down for its summer holiday, all three branches of government are coming under fire from the American public. Just 29% approve of the way President Bush is handling his job, and only slightly more, 33%, approve of the job performance of the Democratic leaders of Congress. Even the […]

Jul. 26, 2007

Hillary Clinton Most Visible Presidential Candidate

Summary of Findings The 2008 presidential campaign remained a top tier news story last week both in terms of coverage and public interest. The campaign has been one of the top five most covered news stories for much of the year, and public interest has remained fairly consistent. This past week, the national news media […]

Jul. 12, 2007

Campaign Internet Videos: Viewed More on TV than Online

Summary of Findings Short videos produced for the internet are becoming an important component of campaign news. In some cases, candidates themselves are producing videos and releasing them on their campaign websites. Candidates also are seeing their own gaffes or embarrassing moments packaged in a brief video and put up on the web for all […]

Jun. 20, 2007

Bloomberg Well Known, But of Limited Appeal for Now

Michael Bloomberg has created some excitement in the political world about a possible run for the presidency by dropping his Republican affiliation. But a recent nationwide Pew voter survey found that while the New York mayor is relatively well known, his appeal is very modest at this point. Read full analysis at Pewresearch.org

Jun. 4, 2007

Thompson Demonstrates Broad Potential Appeal

Summary of Findings Former Sen. Fred Thompson has broad potential appeal among Republican voters even before his expected entrance into the presidential race. Thompson is not nearly as well known as former New York City Mayor Rudy Giuliani or the other leading GOP candidates. But 37% of the Republican and Republican-leaning voters who have heard […]

Jun. 1, 2007

Political Divide in Views of Campaign Coverage

Summary of Findings At this early stage of the 2008 campaign, about half of the public believes that press coverage of the Democratic and Republican presidential candidates has been fair. But there are sizable partisan differences in evaluations of campaign coverage. Notably, a plurality of Republicans believes the press has gone too easy on Democratic […]

May. 16, 2007

Deconstructing the Debate 5/15/07

May. 9, 2007

Are Americans Ready to Elect a Female President?

When evaluating Sen. Hillary Clinton’s 2008 prospects, one question remains inescapable: Are voters ready to elect a female president? On one level, the question would appear to be settled. In February, Gallup found 88% saying they would vote for a well-qualified woman for president. Contrast this with public opinion in 1969, the year Clinton graduated […]

May. 2, 2007

The GOP’s Invisible Men

May. 2, 2007

The Republicans Can’t Possibly Win in ’08…or Can They?

Republicans are facing an increasingly difficult political terrain in 2008. Yet horse race polls are showing that leading Republican candidates match up pretty well against the Democratic front runners. There are several reasons for this, but the bottom line is that Republicans can be competitive in 2008 — if their nominee is seen as an […]