Featured ReportSeptember 27, 2012

In Changing News Landscape, Even Television is Vulnerable

The transformation of the nation’s news landscape has already taken a heavy toll on print news sources, particularly print newspapers. But there are now signs that television news – which so far has held onto its audience through the rise of the internet – also is increasingly vulnerable, as it may be losing its […]

PublicationsAugust 6, 2012

Eight-in-Ten Following Olympics on TV or Digitally

Large majorities of Americans are following coverage of the Olympic Games in London. Nearly eight-in-ten (78%) say they have watched or followed Olympic coverage either on television, online or on social networks. Television remains far-and-away the leading platform for Olympic coverage; 73% say they have watched coverage on television. Still, 17% say they have […]

PublicationsMay 20, 1999

Bradley Boxes Out Political Center

Introduction and Summary Bill Bradley is the man in the middle when it comes to voter perceptions. Americans describe the former New Jersey senator as a political moderate far more frequently than they do any other presidential candidate. On average, voters who know Bradley rate his ideology as virtually identical to their own. But, despite […]

PublicationsMay 10, 1998

Mixed Reaction to Post-Seinfeld Era

Survey Findings The situation comedy “Seinfeld” may be the most popular television show of its time, but only half of the people who watch it say they’ll miss it when it’s gone. And even fewer want friends like Jerry, George, Elaine and Kramer. Today, 62% of the public says they watch the program, and, at […]

Multi-section ReportsMay 13, 1996

TV News Viewership Declines

Introduction and Summary Television news is in trouble with the American public. Fewer adults are regularly watching it these days. Viewership of nightly network news is particularly hard hit. Fewer than half the public (42%) now says it regularly watches one of the three nightly network broadcasts — down from 48% in 1995 and 60% […]

PublicationsMay 24, 1994

Technology in the American Household

Summary of Findings As the internet was in its earliest stages as a mass communication medium, the Times Mirror Center for the People & the Press undertook a major study investigating the ways in which new and old technology were being integrated into peoples’ lives. The study is based on a survey of 3,667 adults […]

PublicationsFebruary 4, 1994

TV Trials Captivate Public

Report Summary Melodramatic court trials carried on television recently have enjoyed huge audiences in the United States, a new nationwide Times Mirror survey found. Fully 43% of the American public have watched at least four of five of the most sensational trials aired on TV within the past few years. The survey also suggests that […]

PublicationsDecember 20, 1992

Press Sees Coverage as Having Hurt Bush Election Chances

Report Summary A substantial majority (55%) of the American journalists who followed the 1992 presidential campaign believe that George Bush’s candidacy was damaged by the way the press covered him. Only 11% feel that Gov. Bill Clinton’s campaign was harmed by the way the press covered his drive to the presidency. Moreover, one out of […]