Jun. 21, 2012

Section 3: Candidate Traits and Images

Barack Obama holds a distinct edge over Mitt Romney on several personal traits, particularly when it comes to connecting with ordinary Americans. By about two-to-one, voters are more likely to say the phrase “connects well with ordinary Americans” better describes Obama (59%) than Romney (28%). Obama holds a wide lead as the candidate more willing […]

Jan. 19, 2012

Section 4: Favorability of Obamas, Clinton, Biden

Barack Obama’s favorability rating has slipped over the course of his first three years in office. But Michelle Obama continues to be viewed very positively. Two-thirds (66%) of Americans say they have a favorable opinion of the first lady while just 21% have an unfavorable opinion. These views have changed little over the past year […]

Jul. 10, 2008

Section 3: The Obama-McCain Matchup

In the national matchup among registered voters, Obama leads McCain by eight points, 48% to 40%, which is slightly larger than Obama’s lead in late May (47% to 44%). Obama is doing about as well among most demographic groups as Kerry and Gore were doing at this stage four and eight years ago, respectively. The […]

Jun. 4, 2008

Obama Backers Cool to Clinton as Running Mate

On the morning after Barack Obama’s historic nomination victory, attention has quickly turned to the question of possible running mates — specifically whether Obama and Hillary Clinton will join forces in a so-called “Dream Ticket.” In a survey conducted in late May (May 21-25), a majority of Democratic and Democratic-leaning voters (53%) said they would […]

May. 29, 2008

Section 3: The Democratic Primary

On the eve of the final Democratic primaries, Barack Obama has opened a 13-point lead over Hillary Clinton among Democratic and Democratic-leaning voters nationwide. This represents a substantial shift from a month ago, when Clinton had pulled within two points of Obama in the wake of her victory in the Pennsylvania primary. Obama now leads […]

May. 29, 2008

Section 4: Race and Gender in the Democratic Primary

While race and gender have been the focus of a good deal of discussion through the course of the 2008 Democratic primary campaign, most voters believe that neither was a significant factor in the success or failure of the Obama and Clinton candidacies. And among those who believe race and gender were factors, somewhat more […]

May. 1, 2008

Section 1: Impressions and Images of the Candidates

The continuing and increasingly bitter primary battle in the Democratic Party is taking a small but noticeable toll on the personal images of both Clinton and Obama. Though both remain popular among Democratic voters, favorable ratings for Clinton and Obama are lower now than they were two months ago. And on a range of personal […]

May. 1, 2008

Section 2: Primary Contest Tightens

Clinton has whittled away Obama’s advantage in the race for the Democratic nomination in part because of her growing strength among white voters, especially white men. Clinton now leads Obama among white male Democratic voters by 11 points (53% to 42%). In March, she trailed Obama among white Democratic men, 36% to 52%. Clinton also […]

May. 1, 2008

Obama’s Image Slips, His Lead Over Clinton Disappears

Summary of Findings Democratic voters are not as positive about Barack Obama as they were a month ago. Somewhat smaller percentages of Democrats describe Obama in favorable terms, and he has lost his lead over Hillary Clinton in the race for the Democratic nomination. Nationally, Democratic voters are about evenly divided between Obama and Clinton; […]

Mar. 27, 2008

Section 5: Political Values, Traits and Emotions

For the most part, the Democratic electorate is politically and socially liberal, but there are divisions within the party, especially along racial, class, and generational lines. Looking at divisions just among white Democrats and Democratic-leaning independents, the older and less educated are significantly more conservative on key political values. A quarter of white Democrats believe […]

Feb. 28, 2008

Obama Has The Lead, But Potential Problems Too

Summary of Findings Barack Obama is riding high as the March 4 primaries approach. Obama has moved out to a broad-based advantage over Hillary Clinton in the national Democratic primary contest and holds a 50%-43% lead over John McCain in a general election matchup. However, the survey results point to several potential hazards for Obama. […]

Jan. 18, 2008

Mind the Gender Gap

A lot of attention has been paid to the women’s vote in the first two Democratic nominating contests. In the Iowa caucuses, Barack Obama won a narrow victory over Hillary Clinton among female voters. But in New Hampshire women rallied to the former first lady giving her a huge 46 percent to 34 percent margin, […]

Oct. 31, 2007

Section 2: The General Election

While the Democratic Party maintains a substantial advantage over the GOP in party identification, Clinton holds a more modest 51%-43% lead over Giuliani among registered voters in an early general election test. Clinton runs particularly well among those demographic groups that typically vote Democratic by wide margins — minorities, the poor and less educated people. […]

Aug. 23, 2007

Clinton and Giuliani’s Contrasting Images

Summary of Findings Sen. Hillary Clinton is by far the most popular presidential candidate among her own party’s voters, but has among the lowest overall favorable ratings of the leading candidates. In sharp contrast, the front-running Republican candidate, Rudy Giuliani, evokes relatively modest enthusiasm from the GOP base, but is as broadly popular with all […]

Jul. 24, 2001

Laura and Hillary Polls Apart

Introduction and Summary Six months into her husband’s presidency, Laura Bush has made a positive impression on the American public. A strong majority (64%) has a favorable opinion of the first lady, and most approve of the way she’s handling her job. Although her predecessor, Hillary Clinton, drew a comparable favorability rating of 60% at […]

May. 11, 2000

Other Important Findings and Analyses

Bush Bounces Back In the presidential race, key voting groups continue to shift back and forth between Bush and Gore, as the public is clearly having difficulty making up its mind about this contest. Some of the gains Gore made in the immediate aftermath of the primary season have since been reversed. Senior citizens rallied […]

Jun. 16, 1999

Other Important Findings and Analyses

Presidential Politics For all the support Democrats get on the issues, interest in continuing the policies and programs of the Clinton administration has begun to ebb. As the Clinton administration enters its final 18 months, Americans express less enthusiasm for a continuation of the Clinton policy agenda than they did four months ago. Just 43% […]

Aug. 27, 1998

Other Important Findings

Americans Again Attentive In the wake of Clinton’s nationally-televised address, Americans tuned back into news about the scandal — and lowered their personal opinions about Clinton. Fully 72% of Americans were following the investigation very or somewhat closely, up from 56% the week before. The recent turn of events has further tarnished Clinton’s personal image. […]

Mar. 1, 1995

Media Coverage of Health Care Reform

Summary of Findings This joint project of the Times Mirror Center for the People & the Press, the Kaiser Family Foundation and Columbia Journalism Review tracked the volume and tone of press coverage of the health care debate from September of 1993 through November of 1994. This final report summarizes the broadest findings of the […]