A number of Pew Research publications provide additional examples of how election polls are conducted and used. The following publications illustrate in-depth pre-election polling where the goal is to analyze and classify voters, and to track changes in fundamental political attitudes and values over time.

In-depth Voter Analysis


Presidential Election Primary State Polling

Primary elections present special challenges. These reports are based on polls in early primary states or describe the issues involved in polling these contests.


Voter Reactions Following Presidential Elections

The Pew Research Center has regularly polled voters after presidential elections to gather reactions to the campaign and the outcome of the election. Many of these involve re-interviews with respondents from pre-election polls. These publications describe the findings from these surveys.