Dec. 27, 1990

Year End Summary

Report Summary In a year that began and ended with American troops in the field, international news dominated the consciousness of Americans in 1990. In nine months of the last year, international news stories were the most closely followed news stories of the month, and throughout the entire period the public regarded international events as […]

Nov. 16, 1990

Public Opinion of Election Coverage Improves

Report Summary American voters gave the press a C+ grade for its coverage of the 1990 campaign, but that is a substantial improvement over the D+ grade the press received for its coverage of the 1988 presidential campaign. The press received better ratings than the parties and the campaign professionals for Election ’90. In 1988, […]

Nov. 15, 1990

Gulf Still Top Story: Interest In Faltering Economy Surges

Report Summary Interest in news about the economy and the election campaigns increased markedly in the past month, but the crisis in the Gulf continued to be the story most closely followed by the American public. For the fourth consecutive month, approximately two-thirds of Times Mirror’s nationwide sample (62%) reported that it was following the […]

Oct. 11, 1990

The People, The Press & Politics 1990

Seen through the Times Mirror Center for the People & the Press’ political typology of 1990, the American electorate presents a disquieting picture of political gridlock. Despite the personal popularity of President Bush, cynicism toward the political system in general is growing as the public in unprecedented numbers associates Republicans with wealth and greed, […]

Oct. 10, 1990

Gas Prices Rival Gulf For Public Attention

Report Summary The focus of the American public’s attention is shifting to the domestic consequences of the Gulf crisis. Although Iraqi occupation of Kuwait and U.S. troop deployment to the Gulf continues to dominate the consciousness of Americans, news about rising gasoline prices drew nearly as much public interest in September. At the same time, […]

Oct. 8, 1990

Bush Approval Rating Plummets, Times Mirror Survey Finds

Report Summary As the debate about the federal budget rages and the prospect of higher gasoline taxes looms, George Bush’s standing with the public has fallen dramatically. The latest nationwide poll by the Times Mirror Center for The People & The Press finds the President’s approval ratings down 13 percentage points in less than one […]

Sep. 14, 1990

Public Interest in Gulf Crisis Unabated

Report Summary Americans remain as attentive as they were a month ago to events in the Persian Gulf. Sixty-three percent of the public are following news about the Iraqi occupation of Kuwait and the deployment of U.S. forces to the Persian Gulf very closely. Our August survey showed an only marginally higher level of interest […]

Aug. 19, 1990

American Perspectives: What Do We Look Like? How Do We Feel?

Report Summary At week’s end 66% of the American public said they were following news about the Iraqi invasion and the deployment of American forces to Saudi Arabia very closely. Events in the Middle East now dominate public consciousness to an extraordinary degree. An unparalleled 85% of Times Mirror’s nationwide telephone sample volunteered this, in […]

Aug. 15, 1990

American Public Riveted To News of Iraq and Saudi Arabia

Report Summary In a nation bombarded by a steady stream of new diets, health conscious cookbooks, physical fitness, low-fat foods and cholesterol tests, many Americans still say they are overweight and only a small number rate their physical condition and health as excellent. Fighting the battle of the bulge as well as the urge to […]

Jul. 15, 1990

The American Media: Who Reads, Who Watches, Who Listens, Who Cares

Report Summary At the beginning of each month the Times Mirror Center for the People and the Press conducts a nationwide survey to monitor public attentiveness to the major news events of the preceding four weeks.   The survey measures how closely the public follows top national and international news stories, obtains public reaction to […]

Jul. 12, 1990

Public Listens as Bush’s Lips Move

Report Summary Americans paid a lot of attention to George Bush recently when he changed his mind about taxes, but few have changed their minds about him as a consequence. Bush’s reversal on taxes was the most closely followed story in June with 30% of the public saying they followed this story very closely. The […]

Jun. 28, 1990

The Age of Indifference

Report Summary In the days when LBJ was President, the phrase “generation gap” summed up the contrasting political and social values of young Americans and their elders. Today, a new but different generation gap exists. A major comparative examination of what young people know, what they pay attention to, and what media they use reveals […]

Jun. 10, 1990

Reflections of the Times

Report Summary Americans, by a wide six to one majority, support the right of patients to make their own decisions about receiving life-sustaining treatment. The public also overwhelmingly thinks that close family members should be allowed to make decisions about life-sustaining medical treatment, if the patient is unable to make his or her own wishes […]

Jun. 7, 1990

Bush, Gorbachev Summit Evokes Moderate Interest

Report Summary Thirty-eight percent of the American public followed the Bush-Gorbachev summit “very closely” according to a new Times Mirror News Interest Index released today. While interest in the Washington summit was almost twice as great as public interest in last December’s meeting of the two world leaders off the coast of Malta (21%), the […]

May. 10, 1990

Hostage Release Tops Times Mirror News Interest Index

Report Summary News about the release of American hostages in the Middle East has attracted more public attention than any other single story in 1990 so far. Close to half the public (46%) report that they have paid very close attention to stories about the release of Robert Polhill and Frank Reed. This is the […]

Apr. 12, 1990

International News Tops Domestic in Public Interest

Report Summary Events overseas are overshadowing the importance of domestic news to the public. Americans are ten times more likely to cite an international news story (40%) than a domestic one (4%) as the most important event of the month. This is the fifth month in a row that Americans have named overseas stories more […]

Mar. 8, 1990

Public Bids No Trump

Report Summary In a month in which no single news story dominated public attention, Americans registered a strong protest about the amount of news coverage devoted to the marital breakup of Donald and Ivana Trump. A record 55% said there was too much news about the Trumps. This is by far the largest “over covered” […]

Feb. 8, 1990

Avianca Airlines Crash Tops Times Mirror News Interest Index

Report Summary The crash of an Avianca Airlines jetliner near New York’s Kennedy Airport was the most closely followed news story in January, according to the latest Times Mirror New Interest Index, followed by the Charles Stuart murder case in Boston, the arrest of Washington Mayor Marion Barry, and the acquittal of defendants in California’s […]

Jan. 21, 1990

Bush’s “Quiet Popularity” Higher that Reagan’s After Year in White House

Report Summary As George Bush completes his first year in the White House, he is far more popular than Ronald Reagan was eight years ago, but the American public doesn’t think so; and that perception may prove to be as important to the President as his actual standing in the opinion polls.

Jan. 11, 1990

Panama Tops January News Interest Index

Report Summary In December, Americans paid great attention to the invasion of Panama. News of the Romanian revolution, however, attracted only a modest level of public interest. While sixty percent of the public followed events in Panama very closely, only 28% said that they were very attentive to the violent overthrow of the Ceausescu government. […]