October 31, 2004

Slight Bush Margin in Final Days of Campaign

No Impact Detected from bin Laden Tape

About the Survey

Results for the November 2004 election weekend survey are based on telephone interviews conducted under the direction of Princeton Survey Research Associates International among a nationwide sample of 2,804 adults, 18 years of age or older, from Wednesday evening, October 27, through Saturday evening, October 30, 2004. For results based on the total sample, one can say with 95% confidence that the error attributable to sampling is plus or minus 2 percentage points. For results based on registered voters (N=2,408) the sampling error is plus or minus 2.5 percentage points. For results based on likely voters (N=1925) the sampling error is plus or minus 2.5 percentage points.

In addition to sampling error, one should bear in mind that question wording and practical difficulties in conducting surveys can introduce error or bias into the findings of opinion polls.

Cite this publication: “Slight Bush Margin in Final Days of Campaign.” Pew Research Center, Washington, D.C. (October 31, 2004) http://www.people-press.org/2004/10/31/slight-bush-margin-in-final-days-of-campaign/, accessed on July 23, 2014.